- A campaign groups links, QR codes and pages into one report (for example "Diwali 2026"). Each item belongs to at most one campaign.
- Tags are free-form labels; an item can have many (for example
instagram,influencer-ravi,pune).
Create campaigns from Campaigns → New campaign, or inline while creating a link. Add tags by typing in the Tags field; existing tags autocomplete. Filter the Links list and Insights by campaign and tag.
Tips
- Use one campaign per marketing push and tags for channels and partners. Campaign reports roll up clicks, scans and views across all items.
- Rename a campaign and every report updates; delete a campaign and its items stay, just without a campaign.